Library of playable marketing

1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Product Launch Awareness Engagement Retail Other Fashion & Beauty
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AwarenessIn-GameMotherIKEAKALLAX StoragebornPlayable nowEngagementInstallationJude BuffumPsycho BunnyPB RushEngagementWebPlayableSPARWinter WinsAwarenessSocialOgilvy AmsterdamIKEAThe Swedish TestPlayable nowEngagementWebMerci-MichelCdiscountJumping MaxPlayable nowEngagementWebMONOGRIDGucciLa Famiglia: Mystery UnfoldsPlayable nowEngagementWebMerci-MichelLacosteAce BreakerEngagementWebPlayableLouis PoulsenPanthella Claw MachineProduct LaunchIn-GameAdidasAdventurersEngagementInstallationDrimifyCargillIncroflo P50: Defect DodgerProduct LaunchAppMONOGRIDDieselEgg HuntPlayable nowEngagementWebGolden Agri-ResourcesMerry MatchAwarenessIn-GameThe GangPhilipsBody RoyalePlayable nowAwarenessWebAdoratorio StudioMax MaraThe Camel Fabric GamePlayable nowAwarenessWebMakemepulseAudemars PiguetThe House Of WondersPlayable nowAwarenessWebAdoratorio StudioMax MaraUntamed HeroinePlayable nowAwarenessWebCOPILOT Inc.45RDenim KarutaPlayable nowAwarenessWebGAX StudioAffectio SocietatisAffectio SocietatisEngagementWebMerci-MichelPierretDream HouseAwarenessWebCorporation PopGood Employment CharterThe Game Of WorkProduct LaunchWebOr FleisherNikeGlitch GalaxyEngagementIn-GameJung Von Matt/nextCosnovaKingdom Of EssentiaEngagementIn-GameEpic GamesLEGOLEGO Islands In FortniteEngagementWebPaul SoulhiardLoeweCraftballProduct LaunchWebAQuestDG BeautyMy Lip StyloPlayable nowEngagementIn-GamePreloadedLEGOSmoothie OdysseyAwarenessAR & VRCosmic ShelterSephoraFruit GamePlayable nowEngagementIn-GameObsessAmikaAmikaverseEngagementIn-GameSawhorse ProductionsBurberryBurberry At HarrodsEngagementWebMRM SpainIKEAA Business That Can Do It AllAwarenessIn-GamePatients & Purpose, LLCPatients & PurposeMission: HungerEngagementWebMerci-MichelBoucheronQuatre 20th AnniversaryPlayable nowProduct LaunchWebMerci-MichelMontblancThe RunEngagementIn-GameGrabarz & Partner Werbeagentur GmbHAudibeneBlackout At Mt. EarverestAwarenessWebPlayableBlushAdvent Calendar Drop GameAwarenessWebMerci-MichelCartierThe Fabulous JourneyEngagementIn-GameThe GangAmazonHoliday DashEngagementSocialWarpin RealityIKEAThe Little AdventureEngagementWebDemodern – Creative TechnologiesMigrosM-EscapeAwarenessAR & VRNeo-PangeaThe Real CostAttack Of The Metallic MenacePlayable nowProduct LaunchWebMakemepulseBeautyblenderPLAYEngagementWebUseradgentsPrintempsPrintempslandEngagementWebPlayableSPARAdvent CalendarAwarenessAppCharlesWWFTree Of Hope – A WhatsApp AdventureProduct LaunchWebMerci-MichelHermèsTutti TwillyPlayable nowAwarenessWebKOBU AgencyWWFTell Me What You Eat. Discover Who You Are!Product LaunchWebArtificial RomeDieselMetamorph ExperienceEngagementIn-GameE.l.f. CosmeticsE.l.f. UP!