Library of playable marketing
1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.
IKAwarenessIn-GameMMother
IKEAKALLAX StoragebornIKAwarenessSocialOOgilvy Amsterdam
IKEAThe Swedish TestWBProduct LaunchIn-Game
Warner Bros.A Minecraft Movie DLC (Game Over World) + A Minecraft Movie Live EventADProduct LaunchIn-Game
AdidasAdventurersKKProduct LaunchIn-GameGGamefamKKarate KidKarate Kid Training SimulatorPHAwarenessIn-GameTThe Gang
PhilipsBody RoyaleNEProduct LaunchIn-GameTThe Gang
NetflixSquid Game: The Final GamesNEProduct LaunchIn-Game
NetflixSquid Game: WarzoneASAwarenessAR & VRMm ss ng p eces
ASICSDISCPLAwarenessIn-Game
AlmapBBDOPPlanet LabsFlying GuardiansWBProduct LaunchIn-Game
Warner Bros.Godzilla X Kong ObbyLA
AwarenessIn-GamePPreloaded
LandsecLewisham X FortniteCO
Product LaunchIn-GameGGamefamCColdplayMOON MUSiC Special EventNAAwarenessIn-Game
NASCARTycoonSEAwarenessAR & VRCCosmic Shelter
SephoraFruit GameLEPlayable nowAwarenessAR & VRAArcadia
LEGOBRICKTACULARPPAwarenessIn-GamePPatients & Purpose, LLCPPatients & PurposeMission: HungerROAwarenessIn-GameLLivewireRRed OneRed One HangarWBProduct LaunchIn-GameTThe Gang
Warner Bros.Aquaman Simulator: The Lost KingdomKFProduct LaunchSocialWWemake
KFCEat Play Win RepeatBMAwarenessIn-GameJJung Von Matt/next
BMWHypnopolisKFAwarenessIn-GameCCourage
KFCChef Colonel Sanders In Street Fighter 6MCSalesIn-GameDDigitas / Publicis Play
McDonald'sMcDonald's LANDTRAwarenessAR & VRNNeo-Pangea
The Real CostAttack Of The Metallic MenaceNIProduct LaunchIn-Game
NikeAirphoriaPR
AwarenessIn-GameUUnlocked / Playoffnations
PringlesThe Ultimate Rocket League Pringles ChallengeMCProduct LaunchIn-GameLLeo Burnett
McDonald'sThe Crispy Tattoo IslandNAAwarenessIn-Game
NASAArtemis MissionsNEPlayable nowProduct LaunchIn-Game
NetflixHyskor RunTHPlayable nowAwarenessIn-GameBBBDO Atlanta
The Home DepotVirtual Kids WorkshopsKIAwarenessAR & VR
UNIT9
KiaAces For OceansAMProduct LaunchAR & VRVVISION ADVERTISING
AmericanaStreet Runner & AR Dance AppUDProduct LaunchAR & VR
Tool
Urban DecayBeamin' UpDYAwarenessSocialIInhalt Und Form
DynopticEyecatcherGIPlayable nowAwarenessIn-Game
GivenchyBeauty HousePHSalesIn-GameVVML Sydney
Pizza HutThe Pizza HuntMC
AwarenessIn-GameDDDB Stockholm
McDonald'sRonald McDonald House In RobloxTHAwarenessIn-Game
Tommy HilfigerTommy PlayLAAwarenessIn-Game
We Are Social
LavazzaDeforestation FieldLEProduct LaunchIn-Game
LegendaryOperation MonarchAMAwarenessIn-Game
AmazonTrip Around The BloxEEAwarenessAR & VR
CakeEEEAR FoosballNIAwarenessIn-GameTThinkerbellNNRMA InsuranceClimate WarriorsNE
AwarenessAR & VR
Monks
NetflixEden UnearthedMRAwarenessIn-Game
McLaren RacingAce The Field (McLaren X Free Fire)NI
AwarenessIn-Game
NikeNIKELANDRGAwarenessIn-GameNNorth Kingdom
Riot GamesRiotX ArcaneGHAwarenessAR & VRKKreativa Studio
GhostbustersScARe
PhilipsBody RoyaleNEProduct LaunchIn-GameTThe Gang
AlmapBBDOPPlanet LabsFlying GuardiansWBProduct LaunchIn-Game
AwarenessIn-GamePPreloaded
Product LaunchIn-GameGGamefamCColdplayMOON MUSiC Special EventNAAwarenessIn-Game
NASCARTycoonSEAwarenessAR & VRCCosmic Shelter
SephoraFruit GameLEPlayable nowAwarenessAR & VRAArcadia
The Real CostAttack Of The Metallic MenaceNIProduct LaunchIn-Game
AwarenessIn-GameUUnlocked / Playoffnations
AmericanaStreet Runner & AR Dance AppUDProduct LaunchAR & VR
Tool
DynopticEyecatcherGIPlayable nowAwarenessIn-Game
AwarenessIn-GameDDDB Stockholm
We Are Social
CakeEEEAR FoosballNIAwarenessIn-GameTThinkerbellNNRMA InsuranceClimate WarriorsNE
AwarenessAR & VR
McLaren RacingAce The Field (McLaren X Free Fire)NI
AwarenessIn-Game
GhostbustersScARe








