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Library of playable marketing

1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

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67 games

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AwarenessIn-GameMotherIKEAKALLAX StoragebornAwarenessSocialOgilvy AmsterdamIKEAThe Swedish TestPlayable nowEngagementWebMONOGRIDGucciLa Famiglia: Mystery UnfoldsPlayable nowEngagementWebMerci-MichelLacosteAce BreakerProduct LaunchIn-GameAdidasAdventurersProduct LaunchAppMONOGRIDDieselEgg HuntSalesInstallationDrimifySpace NKFind Your Perfect Body SprayPlayable nowAwarenessWebAdoratorio StudioMax MaraThe Camel Fabric GamePlayable nowAwarenessWebMakemepulseAudemars PiguetThe House Of WondersPlayable nowAwarenessWebAdoratorio StudioMax MaraUntamed HeroinePlayable nowAwarenessWebCOPILOT Inc.45RDenim KarutaEngagementIn-GameJung Von Matt/nextCosnovaKingdom Of EssentiaProduct LaunchWebAQuestDG BeautyMy Lip StyloSalesWebWeekend Max MaraPasticcino's QuestLoyaltyWebESE Media GmbHMigrosPlay & WinEngagementIn-GameSawhorse ProductionsBurberryBurberry At HarrodsEngagementWebMRM SpainIKEAA Business That Can Do It AllAwarenessWebPlayableBlushAdvent Calendar Drop GameEngagementSocialWarpin RealityIKEAThe Little AdventureProduct LaunchWebArtificial RomeDieselMetamorph ExperienceEngagementWebWildIKEAIKEA Family FavoritesEngagementWebPlayableSøstrene GreneAdvent CalendarOtherWebFlaqCacharelDelicrunchAwarenessWebAQuestGucciPick N TwistPlayable nowProduct LaunchWebMerci-MichelTeam VitalityReworkSalesWebSid LeeIGATough Cookies: The Game — Umami's RevengeAwarenessWebDVTKMajeM-CityProduct LaunchWebElvaNorvinaCyber Punk StuntProduct LaunchWebFlaq DigitalPaco RabannePhantom Ingredient QuestEngagementIn-GameThe GangVansWorldSalesWebMerci-MichelGaleries Lafayette1, 2, 3 NoëlPlayable nowProduct LaunchWebAdoratorio StudioSalvatore FerragamoThe Metropolitan EnigmaAwarenessWebMRM SpainIKEACasårbolPlayable nowProduct LaunchWebMerci-MichelMiu MiuBecome A Miu-Vie StarProduct LaunchWebAdoratorio StudioGucciYuko Higuchi – The PuzzleEngagementWebBrewster StudioDr. MartensUnlacedProduct LaunchWebAdoratorio StudioGucciBloomEngagementAR & VRDemodern – Creative TechnologiesNiveaNivi's WorldPlayable nowSalesWebMerci-MichelGaleries LafayettePlay For GoodProduct LaunchAppGoodkidsDolce & GabbanaLemonataEngagementWebKOTAPenhaligon'sMystery MansionEngagementAppDuckert & PartnersBilkaFather Of 14EngagementSocialMonksSignalLittle Brush Big BrushEngagementWebSMACKTed BakerHook Your SoleMateProduct LaunchWebExzebDIMStreet PursuitEngagementWebPromo AgencyE.LeclercThe Biggest Beer Cellar In The WorldSalesWebWanda DigitalMaybellineColossal KajalSalesSocialTwitch.tvOld SpiceNature Adventure