Library of playable marketing
1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.
IKAwarenessIn-GameMMother
IKEAKALLAX StoragebornIKAwarenessSocialOOgilvy AmsterdamIKEAThe Swedish TestSN
SalesInstallationDDrimify
Space NKFind Your Perfect Body SprayASPlayable nowAwarenessWebGGAX Studio
Affectio SocietatisAffectio SocietatisGEAwarenessWebCCorporation PopGGood Employment CharterThe Game Of WorkLEPlayable nowEngagementIn-GamePPreloaded
LEGOSmoothie OdysseyTNOtherIn-Game
The Nature ConservancyMinecraft National ParkAUEngagementIn-GameGGrabarz & Partner Werbeagentur GmbH
AudibeneBlackout At Mt. EarverestIK
EngagementSocialWWarpin RealityIKEAThe Little AdventureMALoyaltyIn-GameRRazorfish
MarriottMarriott Bonvoy LandWWAwarenessAppCCharles
WWFTree Of Hope – A WhatsApp AdventureWW
Playable nowAwarenessWeb
KOBU AgencyWWFTell Me What You Eat. Discover Who You Are!IKEngagementWeb
WildIKEAIKEA Family FavoritesSAEngagementIn-GameDDentsu Creative México
SabaV-LandSG
EngagementWebPPlayableSSøstrene GreneAdvent CalendarIGSalesWebSSid LeeIIGATough Cookies: The Game — Umami's RevengeVR
LoyaltyAppPPlayable
Virgin RedVirgin RedLSEngagementIn-GameHHavas PlayLLa SPAAdopt A ModTNOtherIn-GameThe Nature ConservancyRooted TogetherHKOtherWebCCoDesign
HKGBCGreen Building Game TourGL
SalesWebMMerci-Michel
Galeries Lafayette1, 2, 3 NoëlCM
EngagementSocial
UNIT9CCaptain MorganCaptain's GoldIKAwarenessWeb
MRM SpainIKEACasårbolHA
AwarenessWeb
Superhero CheesecakeHHawaiiAloha From AboveHK
AwarenessWebUUnlimitedHHKSARBasic Law Online GameDCAwarenessWebPPlayableDDanish Cancer SocietyAdvent CalendarCR
OtherWebGGoodboy DigitalCComic ReliefComic AdventureTOAwarenessWebWWieden + Kennedy
Travel OregonThe GameBIAwarenessIn-GameOOgilvy & Mather Poland
BialowiezaTo The Last Tree StandingSB
AwarenessAppIIsbit GamesSSwedish Battery Recycling InitiativeBattery HuntSC
AwarenessWebFFHV BBDO
SchipholDestination UnknownAXEngagementWebBBarton F. Graf 9000 LLC
AxeSocial Effort ScaleKLProduct LaunchWeb
Tribal Worldwide
KLMFlat Or NotLA
EngagementWebLLaiveStrain MissionAFAwarenessWebKKRDS
Air FranceTraveling The WorldAMAwarenessApp
Q Department
Against Malaria FoundationNightmare: MalariaKLEngagementWebTribal WorldwideKLMClaim Your Place In SpaceLDEngagementAppJJWT BrasilLLivraria Da VilaImaginariaUALead Gen & RecruitingSocial
GSD&M
US Air ForceAirman ChallengeJAAwarenessWeb
EVB
Jameson1780UP
EngagementWeb
Doner
UPSCardboard WorldSA
Lead Gen & RecruitingWeb
DinahmoeSSwedish Armed ForcesAspirantBM
EngagementWebGGR/DD
British MuseumTime ExplorerSA
Lead Gen & RecruitingWebAACNE ProductionSSwedish Armed ForcesDo You Have What It Takes?BW
LoyaltyWebDDrimify
Best WesternRewards Advent CalendarEF
Lead Gen & RecruitingWebDDrimify
EFPGamified Career Discovery ExperienceGA
AwarenessWebDDrimifyGGroupe AtlanticGamified B2B2C CampaignsMG
AwarenessWebDDrimifyMMonaco GovernmentParis–Monaco LUXE PACK Train Quiz Journey
IKEAKALLAX StoragebornIKAwarenessSocialOOgilvy AmsterdamIKEAThe Swedish TestSNSalesInstallationDDrimifySpace NKFind Your Perfect Body SprayASPlayable nowAwarenessWebGGAX StudioAffectio SocietatisAffectio SocietatisGEAwarenessWebCCorporation PopGGood Employment CharterThe Game Of WorkLEPlayable nowEngagementIn-GamePPreloadedLEGOSmoothie OdysseyTNOtherIn-GameThe Nature ConservancyMinecraft National ParkAUEngagementIn-GameGGrabarz & Partner Werbeagentur GmbHAudibeneBlackout At Mt. EarverestIKEngagementSocialWWarpin RealityIKEAThe Little AdventureMALoyaltyIn-GameRRazorfishMarriottMarriott Bonvoy LandWWAwarenessAppCCharlesWWFTree Of Hope – A WhatsApp AdventureWWPlayable nowAwarenessWebKOBU AgencyWWFTell Me What You Eat. Discover Who You Are!IKEngagementWebWildIKEAIKEA Family FavoritesSAEngagementIn-GameDDentsu Creative MéxicoSabaV-LandSGEngagementWebPPlayableSSøstrene GreneAdvent CalendarIGSalesWebSSid LeeIIGATough Cookies: The Game — Umami's RevengeVRLoyaltyAppPPlayableVirgin RedVirgin RedLSEngagementIn-GameHHavas PlayLLa SPAAdopt A ModTNOtherIn-GameThe Nature ConservancyRooted TogetherHKOtherWebCCoDesignHKGBCGreen Building Game TourGLSalesWebMMerci-MichelGaleries Lafayette1, 2, 3 NoëlCMEngagementSocialUNIT9CCaptain MorganCaptain's GoldIKAwarenessWebMRM SpainIKEACasårbolHAAwarenessWebSuperhero CheesecakeHHawaiiAloha From AboveHKAwarenessWebUUnlimitedHHKSARBasic Law Online GameDCAwarenessWebPPlayableDDanish Cancer SocietyAdvent CalendarCROtherWebGGoodboy DigitalCComic ReliefComic AdventureTOAwarenessWebWWieden + KennedyTravel OregonThe GameBIAwarenessIn-GameOOgilvy & Mather PolandBialowiezaTo The Last Tree StandingSBAwarenessAppIIsbit GamesSSwedish Battery Recycling InitiativeBattery HuntSCAwarenessWebFFHV BBDOSchipholDestination UnknownAXEngagementWebBBarton F. Graf 9000 LLCAxeSocial Effort ScaleKLProduct LaunchWebTribal WorldwideKLMFlat Or NotLAEngagementWebLLaiveStrain MissionAFAwarenessWebKKRDSAir FranceTraveling The WorldAMAwarenessAppQ DepartmentAgainst Malaria FoundationNightmare: MalariaKLEngagementWebTribal WorldwideKLMClaim Your Place In SpaceLDEngagementAppJJWT BrasilLLivraria Da VilaImaginariaUALead Gen & RecruitingSocialGSD&MUS Air ForceAirman ChallengeJAAwarenessWebEVBJameson1780UPEngagementWebDonerUPSCardboard WorldSALead Gen & RecruitingWebDinahmoeSSwedish Armed ForcesAspirantBMEngagementWebGGR/DDBritish MuseumTime ExplorerSALead Gen & RecruitingWebAACNE ProductionSSwedish Armed ForcesDo You Have What It Takes?BWLoyaltyWebDDrimifyBest WesternRewards Advent CalendarEFLead Gen & RecruitingWebDDrimifyEFPGamified Career Discovery ExperienceGAAwarenessWebDDrimifyGGroupe AtlanticGamified B2B2C CampaignsMGAwarenessWebDDrimifyMMonaco GovernmentParis–Monaco LUXE PACK Train Quiz Journey