Library of playable marketing
1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.
IKAwarenessIn-GameMMother
IKEAKALLAX StoragebornIKAwarenessSocialOOgilvy AmsterdamIKEAThe Swedish TestNC
OtherWebPPreloadedNNational Citizen ServiceNeohaven NoodlesBBPlayable nowOtherIn-GamePPlayerthreeBBBC BitesizePlanet PlannersSN
SalesInstallationDDrimify
Space NKFind Your Perfect Body SprayASPlayable nowAwarenessWebGGAX Studio
Affectio SocietatisAffectio SocietatisPIEngagementWebMMerci-Michel
PierretDream HouseGEAwarenessWebCCorporation PopGGood Employment CharterThe Game Of WorkLEPlayable nowEngagementIn-GamePPreloaded
LEGOSmoothie OdysseyIKLead Gen & RecruitingIn-GameMMotherIKEAThe Co-WorkerTNOtherIn-Game
The Nature ConservancyMinecraft National ParkAUEngagementIn-GameGGrabarz & Partner Werbeagentur GmbH
AudibeneBlackout At Mt. EarverestIK
EngagementSocialWWarpin RealityIKEAThe Little AdventureWWAwarenessAppCCharles
WWFTree Of Hope – A WhatsApp AdventureWW
Playable nowAwarenessWeb
KOBU AgencyWWFTell Me What You Eat. Discover Who You Are!IKEngagementWeb
WildIKEAIKEA Family FavoritesTHPlayable nowAwarenessIn-GameBBBDO Atlanta
The Home DepotVirtual Kids WorkshopsSAEngagementIn-GameDDentsu Creative México
SabaV-LandSG
EngagementWebPPlayableSSøstrene GreneAdvent CalendarIGSalesWebSSid LeeIIGATough Cookies: The Game — Umami's RevengeTOEngagementAR & VRPPreloadedTTower Of LondonSuperbloom ARLSEngagementIn-GameHHavas PlayLLa SPAAdopt A ModCLEngagementIn-GameEEverGame Media
Claire'sShimmerVilleTNOtherIn-GameThe Nature ConservancyRooted TogetherUALead Gen & RecruitingAR & VR
US Air ForceCommand The StackCS
Playable nowAwarenessWeb
BIRDMANCCorelex ShintakuThe Cursed Toilet Paper Factory TourHKOtherWebCCoDesign
HKGBCGreen Building Game TourGL
SalesWebMMerci-Michel
Galeries Lafayette1, 2, 3 NoëlUALead Gen & RecruitingAR & VRWWildlifeUS Air ForceIn-Flight Refueling VRRTAwarenessIn-GameSSid LeeRRock The VoteBuild The VoteCM
EngagementSocial
UNIT9CCaptain MorganCaptain's GoldIKAwarenessWeb
MRM SpainIKEACasårbolSC
AwarenessIn-GameHHeat
She Can STEMDare To STEMHK
AwarenessWebUUnlimitedHHKSARBasic Law Online GameDCAwarenessWebPPlayableDDanish Cancer SocietyAdvent CalendarDH
Playable nowEngagementInstallationPPlayerthree
DHLSmart SpeedWWPlayable nowAwarenessWeb
TUNNEL23WWFFinprint GameUS
Lead Gen & RecruitingInstallationWWildlife
U.S. Air ForceThe HangarCA
AwarenessWebZZulu Alpha Kilo
CanadaBuild Your Best DayCR
OtherWebGGoodboy DigitalCComic ReliefComic AdventureUP
AwarenessWeb
EPIC Agency
UPSDelivery DayADEngagementWebTTRY DIG
AdeccoCEO 2017BIAwarenessIn-GameOOgilvy & Mather Poland
BialowiezaTo The Last Tree StandingSB
AwarenessAppIIsbit GamesSSwedish Battery Recycling InitiativeBattery HuntGASalesIn-Game1101
GAMEChristmas Shopper SimulatorAXEngagementWebBBarton F. Graf 9000 LLC
AxeSocial Effort ScaleLA
EngagementWebLLaiveStrain MissionAMAwarenessApp
Q Department
Against Malaria FoundationNightmare: Malaria
IKEAKALLAX StoragebornIKAwarenessSocialOOgilvy AmsterdamIKEAThe Swedish TestNCOtherWebPPreloadedNNational Citizen ServiceNeohaven NoodlesBBPlayable nowOtherIn-GamePPlayerthreeBBBC BitesizePlanet PlannersSNSalesInstallationDDrimifySpace NKFind Your Perfect Body SprayASPlayable nowAwarenessWebGGAX StudioAffectio SocietatisAffectio SocietatisPIEngagementWebMMerci-MichelPierretDream HouseGEAwarenessWebCCorporation PopGGood Employment CharterThe Game Of WorkLEPlayable nowEngagementIn-GamePPreloadedLEGOSmoothie OdysseyIKLead Gen & RecruitingIn-GameMMotherIKEAThe Co-WorkerTNOtherIn-GameThe Nature ConservancyMinecraft National ParkAUEngagementIn-GameGGrabarz & Partner Werbeagentur GmbHAudibeneBlackout At Mt. EarverestIKEngagementSocialWWarpin RealityIKEAThe Little AdventureWWAwarenessAppCCharlesWWFTree Of Hope – A WhatsApp AdventureWWPlayable nowAwarenessWebKOBU AgencyWWFTell Me What You Eat. Discover Who You Are!IKEngagementWebWildIKEAIKEA Family FavoritesTHPlayable nowAwarenessIn-GameBBBDO AtlantaThe Home DepotVirtual Kids WorkshopsSAEngagementIn-GameDDentsu Creative MéxicoSabaV-LandSGEngagementWebPPlayableSSøstrene GreneAdvent CalendarIGSalesWebSSid LeeIIGATough Cookies: The Game — Umami's RevengeTOEngagementAR & VRPPreloadedTTower Of LondonSuperbloom ARLSEngagementIn-GameHHavas PlayLLa SPAAdopt A ModCLEngagementIn-GameEEverGame MediaClaire'sShimmerVilleTNOtherIn-GameThe Nature ConservancyRooted TogetherUALead Gen & RecruitingAR & VRUS Air ForceCommand The StackCSPlayable nowAwarenessWebBIRDMANCCorelex ShintakuThe Cursed Toilet Paper Factory TourHKOtherWebCCoDesignHKGBCGreen Building Game TourGLSalesWebMMerci-MichelGaleries Lafayette1, 2, 3 NoëlUALead Gen & RecruitingAR & VRWWildlifeUS Air ForceIn-Flight Refueling VRRTAwarenessIn-GameSSid LeeRRock The VoteBuild The VoteCMEngagementSocialUNIT9CCaptain MorganCaptain's GoldIKAwarenessWebMRM SpainIKEACasårbolSCAwarenessIn-GameHHeatShe Can STEMDare To STEMHKAwarenessWebUUnlimitedHHKSARBasic Law Online GameDCAwarenessWebPPlayableDDanish Cancer SocietyAdvent CalendarDHPlayable nowEngagementInstallationPPlayerthreeDHLSmart SpeedWWPlayable nowAwarenessWebTUNNEL23WWFFinprint GameUSLead Gen & RecruitingInstallationWWildlifeU.S. Air ForceThe HangarCAAwarenessWebZZulu Alpha KiloCanadaBuild Your Best DayCROtherWebGGoodboy DigitalCComic ReliefComic AdventureUPAwarenessWebEPIC AgencyUPSDelivery DayADEngagementWebTTRY DIGAdeccoCEO 2017BIAwarenessIn-GameOOgilvy & Mather PolandBialowiezaTo The Last Tree StandingSBAwarenessAppIIsbit GamesSSwedish Battery Recycling InitiativeBattery HuntGASalesIn-Game1101GAMEChristmas Shopper SimulatorAXEngagementWebBBarton F. Graf 9000 LLCAxeSocial Effort ScaleLAEngagementWebLLaiveStrain MissionAMAwarenessAppQ DepartmentAgainst Malaria FoundationNightmare: Malaria