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Library of playable marketing

1,037 campaign games made for 678 brands by 813 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

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86 games

Awareness Loyalty Product Launch AR & VR App Social
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LoyaltyAppPlayableAdidasBeat The GoalieProduct LaunchAppMakemepulseMcDonald'sRösti FallAwarenessSocialOgilvy AmsterdamIKEAThe Swedish TestProduct LaunchAppMONOGRIDDieselEgg HuntLoyaltyAppTmsMcDonald'sMONOPOLY GameAwarenessAppTBWA\RAADKFCOriginal Fake GamesAwarenessAppCheil Worldwide SpainSamsungThe Mind GuardianProduct LaunchAppUNIT9 For Ogilvy/FantaFantaEscape The Afterlife TrainAwarenessAR & VRm ss ng p ecesASICSDISCAwarenessAR & VRCosmic ShelterSephoraFruit GamePlayable nowAwarenessAR & VRArcadiaLEGOBRICKTACULARProduct LaunchSocialWemakeKFCEat Play Win RepeatAwarenessAR & VRNeo-PangeaThe Real CostAttack Of The Metallic MenaceAwarenessAppUNIT9NikeSport WonderlandAwarenessAppCharlesWWFTree Of Hope – A WhatsApp AdventureLoyaltyAppНАТОBAOBAOverseProduct LaunchAR & VRVISION ADVERTISINGAmericanaStreet Runner & AR Dance AppProduct LaunchAR & VRToolUrban DecayBeamin' UpAwarenessSocialInhalt Und FormDynopticEyecatcherLoyaltyAppRappKFCRewards ArcadeLoyaltyAppPlayableVirgin RedVirgin RedAwarenessAR & VRCakeEEAR FoosballAwarenessAR & VRMonksNetflixEden UnearthedAwarenessAR & VRKreativa StudioGhostbustersScAReAwarenessSocialMonksNetflixCatch The Cube (Złap Sześcian)AwarenessAppWe Are PiDesperadosRave To SaveAwarenessAR & VRAmazon Prime VideoThe BoysBaby Laser TagAwarenessAppTBWA\Media Arts LabAppleWarren Buffett's Paper WizardLoyaltyAppCP+BDomino'sPiece Of The Pie PursuitLoyaltyAppPlayableCoop DenmarkSpil I Coop Appen (Dagens Ordjagt / Adventskalender)Product LaunchAppGoodkidsDolce & GabbanaLemonataAwarenessSocialEPIC AgencyRed BullAirdropAwarenessAppJamie ShinAlly BankThe Big SavePlayable nowAwarenessAR & VRMethodologieGoogleEmoji Scavenger HuntProduct LaunchAR & VRBlipparM&M'sARcadeProduct LaunchAppUNIT9NikeCity FastProduct LaunchAR & VRWe Are SocialRenaultPitstop ChallengeProduct LaunchAppPlug-In Media LtdFisher PriceShimmer And Shine: Smart CycleProduct LaunchAR & VRThe Zoo At GoogleWarner Bros.Dunkirk WebVRProduct LaunchAR & VRFrance Tv Nouvelles ÉcrituresLes TémoinsLibérez ÉmilieAwarenessSocialDeutschVolkswagenRule The RoadProduct LaunchAR & VRFeels LikeHTCGet Vive ReadyAwarenessAppGrey Group SingaporeHorlicksNutriQuestAwarenessAppY&RDellPlay ThroughProduct LaunchSocialMiracle FactoryCanonInstazoomAwarenessAR & VRMe And My FriendsWindows PhoneKing Of CardsAwarenessSocialPriyaPRPartnership For Drug-FreePositivATIProduct LaunchAppEye CueSpinmasterSick Bricks
Library of playable marketing — The Well Played Awards