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Library of playable marketing

1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Racing & Sports
  • Puzzle
  • Quiz & Trivia
  • Simulation & Strategy
  • Mini-Games
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
AllPlayable now
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9 games

Awareness Loyalty Finance Other Automotive
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NIPlayable nowAwarenessWebNissanElectric Racer TokyoASPlayable nowAwarenessWebGGAX StudioAffectio SocietatisAffectio SocietatisPIPlayable nowAwarenessWebAAccenturePirelliMetaworldTKPlayable nowAwarenessInstallationDDemodern – Creative TechnologiesTTechniker KrankenkasseToxic MonsterWWPlayable nowAwarenessWebKOBU AgencyWWFTell Me What You Eat. Discover Who You Are!ACPlayable nowAwarenessWebActive TheoryAcuraBeat ThatJBPlayable nowLoyaltyWebPPlayableJyske BankGames And StoriesWWPlayable nowAwarenessWebTUNNEL23WWFFinprint GameBPPlayable nowAwarenessWebOOz ConseilBanque PopulaireExplore The Legend

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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