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Library of playable marketing

1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Racing & Sports
  • Puzzle
  • Quiz & Trivia
  • Simulation & Strategy
  • Mini-Games
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
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NJOtherIn-GameBBoldly-XRNNOS JeugdjournaalStudio NOS JeugdjournaalWWPlayable nowAwarenessWebKOBU AgencyWWFTell Me What You Eat. Discover Who You Are!MIAwarenessWebMMakemepulseMicrosoftThe Xbox VaultHKAwarenessWebUUnlimitedHHKSARBasic Law Online GameDCAwarenessWebPPlayableDDanish Cancer SocietyAdvent CalendarJTAwarenessWebBIRDMANJapan TourismGame Chronicle2CAwarenessWebIgnition20th Century FoxProject Prometheus Training CenterTRSalesWebDDrimifyTTheater RotterdamEcological Footprint QuizGAAwarenessWebDDrimifyGGroupe AtlanticGamified B2B2C CampaignsMGAwarenessWebDDrimifyMMonaco GovernmentParis–Monaco LUXE PACK Train Quiz JourneyYAAwarenessWebDDrimifyYanmarCountdown Calendar

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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