Red Bull Racers
ArchiveThe campaign is offline. No archived build has survived.
- Brand
- Red Bull
- Year
- 2020
- Objective
- Engagement
- Industry
- Food & drink
- Mechanic
- Racing
- Platform
- Social
- Agency
- EPIC Agency
Objective
Red Bull created a Facebook Instant Game featuring real Formula 1 and Moto GP champions, bringing the excitement of professional racing to casual gaming audiences.
Solution
Players embodying either Max Verstappen or Marc Marquez compete in a one-finger racing game at Austria's Red Bull Ring. The challenge is simple: achieve the fastest lap without braking.
Results
Not published.
