#BBHMM Rihanna snake game
Open the game- Brand
- Rihanna
- Year
- 2015
- Objective
- Engagement
- Industry
- Entertainment
- Mechanic
- Arcade
- Platform
- Web
- Agency
- nss factory


Objective
nss magazine created an interactive entertainment tie-in to Rihanna's 2015 "Bitch Better Have My Money" (BBHMM) music video and song. The project reimagined the classic Snake arcade game as a web-based experience aligned with the track's theme and cultural moment, positioning it as a content mashup for music and gaming audiences.
Solution
A WebSocket-based web application remixing the classic Snake game with Rihanna as the playable character collecting money (a direct reference to the song's title). Players could engage in three modes: solo play, friend challenge, or competitive multiplayer against random opponents. The BBHMM track looped continuously during gameplay. Built as a browser-based game hosted on nssmag.com/bbhmm, it combined real-time multiplayer via WebSocket with nostalgic arcade mechanics and contemporary web technologies.
Results
Not published.






