The Well Played Awards
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Objective

  • Engagement
  • Awareness
  • Sales
  • Product launch
  • Brand image
  • Loyalty

Industry

  • Food & drink
  • Entertainment
  • Tech
  • Retail
  • Automotive
  • Finance
  • Fashion
  • Sports
  • Non-profit
  • Telecom
  • Beauty
  • Travel
  • Energy
  • Media

Mechanic

  • Puzzle
  • Quiz
  • Arcade
  • Racing
  • Simulation
  • Action
  • Adventure
  • AR
  • Platformer
  • Runner
  • Sports
  • Quest
  • Mini-games
  • Exploration
  • Multiplayer
  • Music
  • Shooter
  • Challenge
  • Clicker

Platform

  • Web
  • Mobile web
  • App
  • Mini-app
  • Installation
  • AR
  • Social
  • In-game
  • VR
  • Chatbot
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12 games

AR Exploration Action App
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OREngagementAppOOreoCATCH THE OREOLCPlayable nowEngagementAppJJohn DorisLLucky CharmsChase for the CharmsJÄSalesAppSSYZYGY WarsawJJägermeisterJagermeister "Last Stag Standing" iPad AppMEEngagementAppGGraeme DevineMMentosSpider SwiperSWEngagementAppMMekanismSStar WarsBrisksaberDDEngagementAppHHill HollidayDDunkin' DonutsDunkin' MIB3 CaptureDMAwarenessAppIiconmobileDDespicable MeDespicable Me Augmented Reality AppFTEngagementAppOOgilvy BeijingFFill the Sky iPhone appFill the Sky iPhone appVOPlayable nowEngagementAppAAgigenVVodafoneVodafone BufferBustersFAPlayable nowEngagementAppFFantaFanta Halloween App (AR packaging game)SPPlayable nowProduct launchAppEEye CueSSpinmasterSpinmaster: Sick BricksUAPlayable nowBrand imageAppUUS Air ForceCommand the Stack

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