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Library of playable marketing

1,037 campaign games made for 678 brands by 813 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Puzzle
  • Racing & Sports
  • Quiz & Trivia
  • Mini-Games
  • Simulation & Strategy
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
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WWPlayable nowAwarenessWebKOBU AgencyWWFDiz-me O Que Comes. Descobre Quem És!MIAwarenessWebMMakemepulseMicrosoftThe Xbox VaultHKAwarenessWebUUnlimitedHHKSAR《基本法》網上遊戲 (Basic Law Online Game)DCAwarenessWebPPlayableDDanish Cancer SocietyJulekalender (Advent Calendar)JTAwarenessWebBIRDMANJapan TourismGame Chronicle2CAwarenessWebIgnition20th Century FoxProject Prometheus Training CenterGAAwarenessWebDDrimifyGGroupe AtlanticGamified B2B2C CampaignsMGAwarenessWebDDrimifyMMonaco GovernmentParis–Monaco LUXE PACK Train Quiz JourneyYAAwarenessWebDDrimifyYanmarCountdown Calendar

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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