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Library of playable marketing

1,101 campaign games made for 710 brands by 814 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Racing & Sports
  • Puzzle
  • Quiz & Trivia
  • Simulation & Strategy
  • Mini-Games
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
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NIPlayable nowAwarenessWebNissanElectric Racer TokyoPIPlayable nowAwarenessWebAAccenturePirelliMetaworldTKPlayable nowAwarenessInstallationDDemodern – Creative TechnologiesTTechniker KrankenkasseToxic MonsterTHPlayable nowAwarenessIn-GameBBBDO AtlantaThe Home DepotVirtual Kids WorkshopsCSPlayable nowAwarenessWebBIRDMANCCorelex ShintakuThe Cursed Toilet Paper Factory TourACPlayable nowAwarenessWebActive TheoryAcuraBeat ThatBPPlayable nowAwarenessWebOOz ConseilBanque PopulaireExplore The LegendEBPlayable nowAwarenessWebEEpiphanyEbuyerOdysseyFNPlayable nowProduct LaunchWebTryFFINN.noThe Handy Test

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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