San Diego Zoo Safari Park Adventure
ArchiveThe campaign is offline. No archived build has survived.
- Brand
- San Diego Zoo
- Year
- 2011
- Objective
- Awareness
- Industry
- Entertainment
- Mechanic
- Adventure & Quest
- Platform
- Web
- Agency
- RED Interactive Agency



Objective
San Diego Zoo Safari Park aimed to engage visitors and potential guests through an interactive web experience that combined entertainment with wildlife education. The game was designed to raise awareness of the park and teach players about animal species and conservation.
Solution
An educational web-based adventure game developed by RED Interactive Agency where players assumed the role of a Safari Park Ranger. The gameplay involved exploring two themed environments—the Savanna and Gorilla Forest—while collecting discovery cards featuring information about wildlife and the Safari Park. The game integrated learning objectives about animals with exploration and collection mechanics.


