Warriors
View the case- Brand
- History Channel
- Year
- 2009
- Objective
- Engagement
- Industry
- Entertainment
- Mechanic
- Arcade & Action
- Platform
- Web
- Agency
- Agency: VMLY&R











Objective
History Channel used the game to promote the premiere of its A&E series "Warriors," giving site visitors a way to engage with the show's subject — weapons, tactics, training, and the psychology of history's most famous fighters — before the March 9, 2009 launch. The interactive format let history.com visitors spend time with the show's five warrior cultures ahead of the premiere.
Solution
The game opens on a title screen, then drops the player onto a world map with five points, one for each warrior culture from the series: Vikings, samurai, Spartans, Zulus, and American revolutionaries. Picking a point sends the player into training in that culture's fighting style, then into head-to-head matches against its warriors. Each opponent carries their own weapon and special moves layered on top of a shared move set, triggered with keyboard commands during the fight. Winning matches earns trophies, and collecting enough of them across all five cultures earns the player the title of "Warrior."
- 1
The game opens on a title screen for History Channel's Warriors, which the player starts directly from the site.

- 2
From there the player reaches a world map showing five locations, each representing one of the warrior cultures from the series — Vikings, samurai, Spartans, Zulus, and American Revolutionaries — and picks one to take up that culture's fighting style.
- 3
In the chosen location, the player trains the fighter in that culture's martial art, building up combat abilities ahead of a match.
- 4
Each match opens with a screen introducing the rival warrior and the setting, then moves into 2D combat controlled from the keyboard: a shared set of basic moves, special techniques unique to each warrior school bound to their own keys, and a culture-specific weapon with its own controls.

- 5
The player repeats the training-and-fight loop across opponents from each of the five traditions in turn — samurai, Zulu warrior, American Revolutionary, and the rest.

- 6
Wins earn trophies that track progress across all five cultures, and beating every opponent while collecting them earns the final title of "Warrior."













