The Well Played Awards
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Objective

  • Engagement
  • Awareness
  • Product launch
  • Sales
  • Loyalty
  • Lead gen
  • Brand image
  • Recruitment
  • Other
  • Education
  • Fundraising

Industry

  • Food & drink
  • Entertainment & media
  • Tech & telecom
  • Retail
  • Fashion & beauty
  • Automotive
  • Finance
  • Sports
  • Other
  • Non-profit & public
  • Travel & hospitality
  • Health & pharma

Mechanic

  • Arcade
  • Puzzle
  • Quiz & trivia
  • Adventure & quest
  • Simulation & strategy
  • Action & shooter
  • Mini-games
  • Racing
  • Runner & platformer
  • Other
  • Sports
  • Music & rhythm

Platform

  • Web
  • App
  • In-game
  • Installation
  • AR
  • Social
  • VR
  • Chatbot
  • Other
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9 games

Loyalty multiplayer platformer runner simulation Runner & platformer Other
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TBPlayable nowLoyaltyAppTT-BankRunning Through a Fairytale - Mini-Game Runner in Bank AppSPPlayable nowLoyaltyAppSpriteSprite SquadCCPlayable nowLoyaltyAppCoca-ColaCoca-Cola App: Play & Win PrizesMCPlayable nowLoyaltyWebDDDB WarsawMcDonald'sBall at McDonald'sVRLoyaltyAppREF-DigitalVValentine RestaurantsMarche ta poutineEKLoyaltyWebDDrimifyEkwateurGamified anti-churn campaign hits 68% completion rate for green energy provider EkwateurUMLoyaltyAppDDrimifyUUmniahHow telecoms provider Umniah generate 1.3M plays per month with their gamified appBFPlayable nowLoyaltyWebDDrimifyBFLUAE fashion retailer BFL earn over 200K interactions and 2X repeat engagement with seasonal gamification campaignsPILoyaltyWebPIBÄPIBÄ boosted customer loyalty across its restaurants with a digital stamp card

The Well Played Awards

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