Workplace The Game

Objective

Workplace Systems, a workforce management software provider, created an interactive game to demonstrate how their platform solves real operational challenges faced by retail store managers. The campaign aimed to showcase the gamification features of their solution by letting players experience the complexity of staff scheduling, resource allocation, and cost management in a retail environment.

Solution

An HTML5 browser-based pixel-art management simulator where players take the role of a store operations manager. Core gameplay involves scheduling staff, managing their diverse abilities and personal challenges, and balancing Schedule Quality Ratings (SQR) against profitability. The game mechanics mirror actual features of Workplace Systems' workforce management platform, including labor forecasting, cost-effective staffing deployment, and demand management. Launched in September 2013 as part of the cloud-based Workplace Systems platform.