Voice Tennis

Objective

Sony Ericsson built Voice Tennis for the Talk section of its Extras microsite, the branded hub that split the company's accessory line into four zones — Talk, Play, Listen and Go — when it launched in 2010. Talk was the section built around the brand's phones and Bluetooth headsets, including that year's VH110 and VH410, so a voice-controlled game fit the category's focus on voice as an interface. No brief, press release or other brand statement spelling out the game's specific marketing objective has surfaced, so its exact purpose beyond that placement can't be confirmed.

Solution

Voice Tennis opened straight inside a browser tab, nested in the Talk section of the Sony Ericsson Extras site rather than living on its own address or requiring a download. Its name states the core idea plainly: tennis played by speaking rather than clicking or tapping. Past that framing, nothing else about the session survives — no rules, no walkthrough, no footage — leaving only a single undated screenshot from the developer's portfolio, with no caption to explain what it shows.