Royal Airforce - Base-X
- Brand
- Royal Dutch Airforce
- Year
- 2011
- Industry
- Non-profit
- With
- INDG
- With
- ARA
Objective
The Royal Netherlands Air Force sought to modernize military recruitment by creating an immersive digital experience. Base-X served as a virtual base tour and interactive platform designed to attract potential recruits by offering an authentic glimpse into air force operations, culture, and career opportunities.
Solution
Base-X integrated video, 3D environments, and five specialized interactive games into a unified recruitment hub. The flagship experience was an asynchronous multiplayer dogfight simulation where players recorded flight maneuvers, performed tactical aerial moves including flare deployments, and sent challenges to peers before submitting scores. The platform aimed to make military service tangible and engaging through gaming mechanics while showcasing real base life.
Results
Not published.
