Big State Games

Open the game
Brand
Big State Festival
Year
2007
Objective
Engagement
Industry
Entertainment
Mechanic
Mini-Games
Platform
Web
Agency
Grow

Screens

2 screens

Objective

With Big State Festival set to make its debut that October in Texas, organizers needed a way to get the word out and put its country-lifestyle programming — barbecue, stock car racing, live music — in front of people online before opening weekend.

Solution

Landing on the promo hub, the player picks from four quick mini-games tied to the festival's lineup of activities. In one, they race the clock flipping sausages on a grill before they burn; in another, they change a car's tire as fast as they can. Each round is a short, single-task burst against a timer, and when it ends the player can jump straight into another of the four games.

How it plays

4 steps
  1. 1

    The player arrives at the Big State Festival promo site and picks one of four short country-themed mini-games from the set.

  2. 2

    In the barbecue game, the player flips sausages on a grill in a fast, reaction-based arcade challenge.

  3. 3

    In another game, the player changes a car's tire, a mechanic tied to the festival's stock-car racing program at Texas World Speedway.

  4. 4

    The set includes two further mini-games whose mechanics are not documented in available sources.