Bacon Clubhouse
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- Brand
- Bacon Clubhouse
- Year
- 2015
- Objective
- Sales
- Industry
- Food & drink
- Mechanic
- Arcade
- Platform
- Web
- Agency
- Good Morning
- With
- ddb Oslo
Objective
Bacon Clubhouse, a Norwegian restaurant chain, created an interactive arcade-style game to drive engagement and increase brand visibility. The game served as a promotional vehicle to connect customers with the restaurant brand through entertaining, interactive gameplay that encouraged participation and exploration.
Solution
An interactive WebGL-based particle game where players search for a hidden Bacon Clubhouse burger within a visual field of 300,000 particles. The game featured arcade-style mechanics centered on discovery and reward. Players who found the hidden burger could win a prize. The experience was built using WebGL technology and hosted as an interactive web experience accessible through the campaign site.
Results
Not published.
