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Library of playable marketing

1,037 campaign games made for 678 brands by 813 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Puzzle
  • Racing & Sports
  • Quiz & Trivia
  • Mini-Games
  • Simulation & Strategy
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
AllPlayable now
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VRLoyaltyAppPPlayableVirgin RedVirgin RedJNAwarenessWebCCircul8JNTOThe Magic SakuraTREngagementWebBBlueglassTravelzooA Guide To Literary BritainSCAwarenessWebFFHV BBDOSchipholDestination UnknownKLProduct LaunchWebTribal WorldwideKLMFlat Or NotKLEngagementWebTribal WorldwideKLMClaim Your Place In SpaceICEngagementWebPPlayableIcelandairReal Vs AISALoyaltyWebDDrimifySingapore AirlinesSingapore Grand Prix QuizICEngagementWebIcelandairReal Vs AI

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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