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Library of playable marketing

1,037 campaign games made for 678 brands by 813 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Puzzle
  • Racing & Sports
  • Quiz & Trivia
  • Mini-Games
  • Simulation & Strategy
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
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COOtherIn-GameCCreators CorpCoachellaSahara IslandSPEngagementIn-GameSSpotify In-HouseSpotifySpotify IslandADEngagementIn-GameTTBWA\ShanghaiAdidas青春在召唤 (Youth Is Calling)KIEngagementWebCCode On CanvasKiaGet MeanRBEngagementWebEPIC AgencyRed BullChordsurferBNPlayable nowProduct LaunchWebAAtomic Digital DesignBBirdy Nam NamThe Music Video GameJSAwarenessWebSSyd LawrenceJJaguar SkillsNinja BattleTHEngagementWebROSAPARKThalysMusical ChairsSMEngagementAppRRainSony MusicAlicia Keys Open Mic

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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