Wireframe - O Segredo De Kells - Advergame - Game UI

Brand
O Segredo De Kells
Objective
Engagement
Industry
Entertainment
Mechanic
Other
Platform
Web
Agency
Thiago Kolb

Screens

2 screens

Objective

The Secret of Kells DVD sought to promote the film by creating an interactive game experience for consumers. The advergame aimed to engage audiences through gameplay while incentivizing purchases of the film through promotional codes embedded in the game mechanic.

Solution

Thiago Kolb designed a web-based advergame experience featuring promotional incentives. Players could earn a promotional code during gameplay that could be applied at the point of purchase. The project included advertising integration opportunities within the game environment and was designed as a complete wireframe and UI system for a web platform implementation.