Your Future

ArchiveThe campaign is offline. No archived build has survived.
Brand
Tomas Bata University
Year
2014
Objective
Engagement
Industry
Non-profit
Mechanic
Quiz
Agency
madeo

Screens

2 screens

Objective

Tomas Bata University needed to attract and guide prospective students in Zlín, Czech Republic. The institution created an interactive microsite to help students explore which professions and academic faculties would be most suitable for them. The project served as both a recruitment tool and an exploratory platform for understanding academic pathways.

Solution

An interactive microsite where users answer playful questions that progressively reveal suitable professions and university faculties. The experience was built with CSS animations and fullscreen design using a minimalist black-and-white color palette. The interface combined typography, texture, and animated interactions to create an engaging, profile-building experience that guided users toward relevant academic programs.

Results

Not published.