IS JAPAN COOL? GAME CHRONICLE

Objective

All Nippon Airways (ANA) created this game to raise global awareness of Japan's pioneering and evolving role in video game culture and history. As part of the 'Cool Japan' initiative to promote Japanese culture internationally, the campaign aimed to engage international audiences through interactive storytelling about Japan's gaming heritage spanning four decades.

Solution

A free browser-based quiz game playable on PC and smartphones without installation. Players progress through 100 questions spanning four eras of Japanese video game history (1980s, 1990s, 2000s, 2010s). The core mechanic dynamically adapts graphics and audio to match the visual and sonic aesthetics of each era's gaming hardware, creating an immersive time-travel experience through Japan's technological and gaming evolution. Hosted at ana-cooljapan.com/contents/game/.

Results

Not published.