Big Web Quiz for Chromecast

Objective

Google launched Big Web Quiz as a showcase experience for Chromecast's multiplayer gaming capabilities during the device's initial market introduction. The campaign aimed to demonstrate how the streaming device could enable social entertainment in the living room and attract developers to build applications for the platform.

Solution

Big Web Quiz is a free trivia game playable on iOS devices connected to a TV via Chromecast. Up to 5 players simultaneously answer questions displayed on the television screen using their phones or tablets, competing in real-time to answer as quickly as possible. Questions were dynamically generated from Google Knowledge Graph and global search trends, featuring creative and quirky questions designed for entertainment value. Players' rankings updated in real-time as they answered correctly, creating a competitive social gaming experience. The game was developed by Google Creative Lab in collaboration with creative and development teams.

Results

Not published.