Dumpling Delivery by Mailchimp

Open the game
Brand
Mailchimp
Year
2022
Objective
Engagement
Industry
Tech
Platform
App
Agency
Mailchimp

Screens

25 screens

Objective

Mailchimp created a branded mini-game to provide employees and users with entertaining interactive experiences aligned with its small business platform strategy under Intuit. The project aimed to invest in engaging, simple-to-play games as a marketing vehicle while drawing inspiration from nostalgic early-internet games like CandyStand Mini-Golf.

Solution

Dumpling Delivery is a 9-hole golf-themed game where players navigate rogue dumplings (representing a fictional 'Corner Dumplings' brand) through hazardous courses filled with obstacles including sky-high flames, menacing creatures, and giant skulls. Players earn 5-star customer ratings for successful deliveries and unlock new dumpling flavors as they progress through stages. The game is built on WebGL/Unity with smooth animations and was developed by a dedicated team of 8 within Mailchimp's creative (wink) division. It was released on iOS (App Store) and Android (Google Play) in 2022.

Results

Not published.