Beauty Blender: Play
Open the game- Brand
- Beauty Blender
- Objective
- Engagement
- Industry
- Beauty
- Mechanic
- Puzzle
- Agency
- Guillaume Colombel
Objective
Beauty Blender launched their first branded game to capture new and existing audiences through an interactive gaming experience. The project represented the brand's strategic entry into gaming to deepen engagement in 2023.
Solution
An arcade-style interactive game built with Vue, GSAP, NanoGL, XState, and Lottie. The game was designed as an immersive, playable experience to engage players and introduce them to the Beauty Blender brand through interactive entertainment.
Results
Not published.
