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Library of playable marketing

1,114 campaign games made for 718 brands by 824 agencies and studios, 1996–2026. Filter by objective, industry, mechanic or platform — free to browse, no account.

Objective

  • Engagement
  • Awareness
  • Product Launch
  • Sales
  • Lead Gen & Recruiting
  • Loyalty
  • Other

Industry

  • Entertainment
  • Food & Drink
  • Tech & Telecom
  • Fashion & Beauty
  • Automotive
  • Retail
  • Finance
  • Travel & Hospitality
  • Other

Mechanic

  • Arcade & Action
  • Adventure & Quest
  • Racing & Sports
  • Puzzle
  • Quiz & Trivia
  • Simulation & Strategy
  • Mini-Games
  • Music & Rhythm
  • Other

Platform

  • Web
  • App
  • In-Game
  • Installation
  • AR & VR
  • Social
  • Other
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15 games

Engagement Loyalty Adventure & Quest Social App
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MCEngagementAppLLeo UKMcDonald'sSide MissionsIKEngagementSocialWWarpin RealityIKEALilla Aventyret (The Little Adventure)CMEngagementSocialUNIT9CCaptain MorganCaptain's GoldLEEngagementAppLEGOHidden SideOREngagementAppTThe Martin AgencyOOreoThe Great Cookie QuestLEEngagementAppVVMLLEGOLANDQuest To LEGOLANDSIEngagementSocialMonksSignalLittle Brush Big BrushRAEngagementSocialAdult SwimRick And MortyRickstaverseCCEngagementSocialBBBH Asia PacificChupa ChupsGet LolliPSEngagementAppColorbleedPPhilips SonicareBrush BustersLCEngagementAppOgmentoLucky CharmsChase For The CharmsLDEngagementAppJJWT BrasilLLivraria Da VilaImaginariaNBEngagementAppMMonterosaNew BalanceUrban DashVOEngagementAppAgigenVodafoneBufferBustersMIEngagementAppMMonterosaMINIGetaway Stockholm

The Well Played Awards

Every game a brand ever made to sell — free to browse.

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