The Well Played Awards
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Objective

  • Engagement
  • Awareness
  • Sales
  • Product launch
  • Brand image
  • Loyalty

Industry

  • Food & drink
  • Entertainment
  • Tech
  • Retail
  • Automotive
  • Finance
  • Fashion
  • Sports
  • Non-profit
  • Telecom
  • Beauty
  • Travel
  • Energy
  • Media

Mechanic

  • Puzzle
  • Quiz
  • Arcade
  • Racing
  • Simulation
  • Action
  • Adventure
  • AR
  • Platformer
  • Runner
  • Sports
  • Quest
  • Mini-games
  • Exploration
  • Multiplayer
  • Music
  • Shooter
  • Challenge
  • Clicker

Platform

  • Web
  • Mobile web
  • App
  • Mini-app
  • Installation
  • AR
  • Social
  • In-game
  • VR
  • Chatbot
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EKLoyaltyWebDDrimifyEEkwateurGamified anti-churn campaign hits 68% completion rate for green energy provider EkwateurENLoyaltyAppDDrimifyEEnerwaveEnergy provider Enerwave zaps up 180K interactions per year with gamified app, boosting loyalty program engagementNESalesWebPPlayableNNesteHow Neste use gamification in marketing

The Well Played Awards

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