The Well Played Awards
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Objective

  • Engagement
  • Awareness
  • Sales
  • Product launch
  • Brand image
  • Loyalty

Industry

  • Food & drink
  • Entertainment
  • Tech
  • Retail
  • Automotive
  • Finance
  • Fashion
  • Sports
  • Non-profit
  • Telecom
  • Beauty
  • Travel
  • Energy
  • Media

Mechanic

  • Puzzle
  • Quiz
  • Arcade
  • Racing
  • Simulation
  • Action
  • Adventure
  • AR
  • Platformer
  • Runner
  • Sports
  • Quest
  • Mini-games
  • Exploration
  • Multiplayer
  • Music
  • Shooter
  • Challenge
  • Clicker

Platform

  • Web
  • Mobile web
  • App
  • Mini-app
  • Installation
  • AR
  • Social
  • In-game
  • VR
  • Chatbot
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4 games

Loyalty Brand image Fashion
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DMBrand imageWebBBrewster StudioDDr. MartensDr. Martens UnlacedPFBrand imageWebPPaul FrankPPaul FrankPaul Frank's Planned PinesUNPlayable nowBrand imageWebTTHA LTDUUniqloUT LOOP!BFPlayable nowLoyaltyWebDDrimifyBBFLUAE fashion retailer BFL earn over 200K interactions and 2X repeat engagement with seasonal gamification campaigns

The Well Played Awards

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